Soulfy.com
Smart personal-brand websites with a built-in AI assistant. Each creator gets a microsite at name.soulfy.com that answers visitors, captures leads and sells products.
View project →The personal branding system, and what else I build
Tools for creators who are the product
Everything I build helps people show up, grow and get paid as themselves.
iBrand
Soulfy's growth program: iBrand Board stats, the iGrowth Map (Content, Visibility, Engagement, Traffic, Leads, Conversions, Revenue), a Weekly Growth Plan, Human Input, and Challenges & Achievements.
View project →7Up
Seven AI social poster bots for X, LinkedIn, Facebook, Instagram, TikTok, YouTube and Substack. They draft posts and publish only after approval.
View project →NEXT & AI ebook
My guide to beating procrastination by finding your next step with AI. Available now for $5.
View project →Touchstone Bali
Co-founder and CEO since 2025, alongside founder and chairman Alan Brown. A Sanur consultancy connecting business owners, investors and families with trusted partners in Indonesia.
View project →Platipulse
A new kind of communication space with no spam, no forced notifications, and no inbox noise. Messages come through only when you choose to look.
View project →Bathletic
A daily movement philosophy that turns the shower you already take into a few minutes of safe, simple exercise. It includes a 30-day ladder, ready-to-go routines, and a printable log. Wash wet. Move dry. (Ebook in progress)
AI Workflow Automation
Custom AI automations that take repetitive work off your plate, from lead follow-up to content publishing.
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